Introducing Photographer Nicole Franzen
Designer: Nicole Franzen
Occupation: Photographer
Studio Location: Brooklyn, NY
Website: www.nicolefranzen.com
Instagram: @nicole_franzen
Nicole Franzen is an interiors and lifestyle photographer based in New York City.
—how did you get started in interior design photography?
For as early as I can remember I was drawn to homes, spaces and aesthetics. As a young girl living in California during the 90's, I recall visiting friends' homes in awe. Scanning the rooms, absorbing every detail I could. A Spanish style home perched on the hillside, wrought iron awnings draped over windows with views of the ocean and trellises of bougainvillea. A living room with hand-sponged yellow walls, furniture in jewel toned jacquard fabric and a murano glass ball collection sat on the coffee table. It was then that my interest was truly sparked and a non-stop love affair with interior design and architecture began to bloom. Always curious, always asking questions.
I was an only child who spent far too much time watching renovation and makeover shows to entertain myself while my mom was at work. She worked in a furniture store, so naturally I spent a good chunk of time there. I would rearrange my room over and over again and I tortured my friends doing the same (still do!). A nostalgic creature by nature and forever documentarian, the camera has always been my favourite tool to capture life. It wasn't until much later that I realised I could turn all my loves into a career. I spent over a decade working in fine dining and living around the world. When I finally figured it out, there was no stopping me. I have dedicated myself to my craft wholeheartedly ever since.
—one interior designer whose interior you wish you could shoot?
I can't choose just one... Pierre Yovanovitch, Laura Gonzalez, Festen Architecture, Hugo Toro, Axel Vervoordt, Rose Uniacke, Clements Design, Jake Arnold, Atelier AM, Dimore and Joseph Dirand... There's 11!
—how do you collaborate with interior designers, architects, or clients to ensure you capture their vision accurately?
It's truly a collaboration, I am very involved and most likely annoyingly opinionated at times. I care about all the things, furniture, flowers, accessories etc. I'm not just a photographer who shoots spaces but wildly enthusiastic vintage furniture, materials and bespoke finishes. When clients initially reach out they share with me scouting shots, renderings or furniture plans. If they are a new client we typically will have a call and discuss the needs for the project. Often, at times we bring in interior stylists who can help with florals and source any gaps that might need to be filled. Some designers prefer to do it themselves. Typically we frame up the shot. Then everyone weighs in on the angle, styling of the room, the lighting and the overall vibe we want to portray. I do my best to cover all the details that the designer has worked on for years.
—what's your favourite style of interior to shoot?
It honestly changes very often. You can imagine that when you shoot so many spaces you start to get fatigued by the same trends repeating over and over. Instagram is mostly to blame, as it's all become so saturated. I'm always inspired by what's happening in Europe. I crave to shoot rich layered spaces that feel very personal and have lots of vintage and historical touches. Also trying to break my own patterns and pushing myself to see things differently.
—are there any trends you are enjoying within interior design photography?
I am appreciating seeing more imperfections in interior photography and more film. While I think it would be challenging to shoot only film for our projects. I adore shooting film for personal projects and travel. In terms of trends in interior design. I find myself gravitating heavily towards Art Nouveau and Art Deco movements. Always appreciating a mix of eras coming together harmoniously.
—what do you do when you’re not photographing?
I love to cook, I'm a regular at the farmers market. I enjoy eating out at all of NYC's endless great restaurants, visiting the city's museums and riding my bike around the neighborhood. If I had a garden I'd be in it, instead find myself admiring gardens and parks. Always happiest near the sea. Simple pleasures.
—your must-visit, favourite restaurant:
Probably Via Carota, Italian food is definitely my ultimate.
—penthouse or townhouse?
BOTH. I love a handsome block full of townhouses, even though they can be tricky to shoot? At the end of the day your legs hurt from lugging gear up and downstairs. Lower levels can have quite low or no light. I adore a penthouse with sweeping views and lots of great light.
—favourite hotel in the world?
Here's 3 as one isn't enough:
Estelle Manor - Oxfordshire, England
Hôtel Les Roches Rouges - Côte d'Azur, France
Saint James Hotel - Paris, France
—favourite film?
Huge Nancy Meyer fan, It's Complicated, Something's Gotta Give, Father of the Bride.
Learn more about Nicole Franzen over on her website www.nicolefranzen.com